About Me

Hi – I’m Michelle Gonzalez!

As a Los Angeles-based travel creator and expert, I prioritize both the journey and the destination, sharing luxurious flights, properties and experiences alike. My blog name is an homage to my home airport, LAX, where all of my journeys begin.

I started @LAXtoLuxury on TikTok in late December 2019 after I identified an opportunity to fill a luxury travel niche on the rapidly growing platform. Since then, I’ve established myself as an authority in aspirational travel on the app, gaining 1.1M+ followers and receiving numerous recognitions including being named a 2022 TikTok Latinx Trailblazer and speaking in front of hundreds of marketing executives at TikTok World 2022. I’ve since branched out to Instagram and this blog.

My travel and creator insights have been featured in publications such as The New York Times, Conde Nast Traveler, Forbes, and Insider. I have also cowritten a position paper on TikTok for travel brands.

For a more in-depth introduction to both me as a traveler and this blog, click here!

If you’re interested in working with me, please click here!